
Voted one of the 100 best fonts of all time, Kabel (which means ‘cable’ in German) takes its name from the enormous cables laid at the bottom of the ocean at the time, which made futuristic transatlantic communication a reality. We have mentioned this prolific German type designer before, when we told the fascinating story of the creation of the font used for the Jurassic Park logo. The film’s title appears above this intimate image in Kabel, a geometric sans-serif font created by Rudolph Koch in 1927. The detail from the opening scene that probably made the biggest impression on viewers was Scarlett Johannson’s pastel-hue pants. This cult favourite – a comedy with a gloomy side starring Scarlett Johansson and Bill Murray – describes the meeting of a fading actor and a young female graduate in a Tokyo hotel. Lost in Translation was released in 2003, and as well as being Sofia Coppola’s breakthrough film also introduced one of the director’s favourite themes: physical and emotional isolation. I think it worked for the film because it weaves naïve romanticism with a fascination with death“. “There’d be these doodles of, like, caterpillars and fantasy animals, but then they’d also draw scary stuff.

“Something in girls drew really fascinated me”, the artist explains in this interview. The titles were created by Geoff McFetridge ( see his Instagram profile here), a Canadian artist and designer probably chosen in part for his unique ability to draw ‘like a girl’ Image: Įven in this, Coppola’s first film, the unusual opening credits undoubtedly stand out, featuring highly effective teenage scribbles that manage to be simultaneously naive and creepy. Set in Detroit in the mid-1970s, it describes a group of teenage boys’ obsession with five mysterious sisters who are protected very guardedly by their parents. The Virgin Suicides was Sofia Coppola’s first film, released in 1999, when the director – who was born into a film-making family – was just 27 years old. The opening titles of Sofia Coppola’s films always reveal an incredible attention to detail, often created in partnership with designers and contemporary artists, and give us an opportunity to explore a vibrant range of different typographic styles from the past few decades, from ‘pop’ designs to more ornamental fonts, all of which are iconic in their own way. Today we are taking our own look at this unforgettable and fascinating visual style by analysing Sofia Coppola’s choices of font.


Over the years she has built upon and cemented this style, while telling us stories of adolescence, obsession and complex human relationships. Since her debut, Sofia Coppola has invited viewers to experience highly sophisticated atmospheres, creating worlds in pastel colours and ‘non-places’ where the characters try, with great difficulty, to communicate with one another.
